Building a Future of Strategic Excellence

Mike is an international award-winning strategist who is committed to providing clients with strategic counsel that gets results – and he does, time and time again.

He is a true trusted advisor who provides credible consulting and solutions to organizations in strategy, communications, stakeholder engagement, marketing and more. Mike is always committed to assisting others to achieve success and maximize their potential and continues to go above and beyond to see our country and regions achieve theirs.

Mike has assisted a number of groups and organizations with increasing their strategic focus and improving membership value while driving results for their focus sector. Mike brings significant market development experience in multiple sectors and significant international experience working with government agencies on policy framework development. He’s led trade missions for Team Canada, facilitated international relationships and provided ongoing strategic counsel to organizations looking for opportunities in emerging and developed markets in South America, Asia, Europe, Africa and the Middle East.

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WHY CHOOSE MIKE?

 

• An international award-winning strategist.

• Over 30 years experience in results driven strategy development.

• Extensive knowledge and experience working in research and innovation related sectors.

Tracey is a seasoned leader with over 25 years of experience in marketing, communications, and strategic planning. She has a proven track record of delivering impactful solutions across sectors, from immigration and tourism promotion to export and business growth. Fluent in English and French, Tracey brings a global perspective and hands-on expertise to every project, backed by senior roles at organizations like Atlantic Lottery Corporation, Opportunities NB, and the Government of New Brunswick.

At Opportunities NB, Tracey played a pivotal role in repositioning New Brunswick’s immigration strategy, developing investor value propositions, and leading marketing efforts that drove measurable results. Her experience combines creative vision with practical execution, making her a trusted advisor and innovator in her field.

WHY CHOOSE TRACEY?

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• Expert in strategic communication and marketing approaches.

• Skilled in brand development, investor. engagement, and creating value propositions

• Experience in developing practical, results-oriented business strategies.

Chris Mathis is an experienced leader and innovator with over 30 years of expertise in high-tech and early-stage business development. With a strong foundation in product and program development, funding, and financing, Chris brings hands-on leadership and practical solutions to a range of challenges, from technical marketing to entrepreneurial product development.

Chris has a deep understanding of the opportunities and challenges facing researchers and early-stage businesses in the region. His comprehensive experience in business and product development is complemented by his unique ability to inspire organizational growth and achieve tangible results.

As the first full-time CEO of Springboard Atlantic, Chris gained valuable insights into innovation at the regional, national, and international levels. His extensive work spans various industrial sectors, including ICT, Advanced Manufacturing, CleanTech, Energy & Sustainability, Agriculture and AgriTech, and Health Innovation.

WHY CHOOSE CHRIS?

 

• Expert in innovation and entrepreneurial business approaches.

• Skilled in funding, commercialization, and strategic partnerships.

• Experienced in developing practical business models and client-focused solutions.

With over 40 years of experience in the food processing industry, Greg brings unique expertise in B2B and B2C across global markets. A former senior sales and marketing executive, he is passionate about product innovation and growth strategies, particularly in attracting foreign investment.

Greg has led numerous product launches, brand campaigns, and revenue growth initiatives. More recently, he has contributed to the transformation of the Atlantic Food and Beverage Processors Association, focusing on export development. He also played a key role in developing the Food and Beverage Atlantic Three-Year Strategic Plan and New Brunswick’s food partnership strategies.

WHY CHOOSE GREG?

 

• Expert in food processing and market development.

• Experience in product innovation, branding, and revenue growth.

• Commitment to collaborative and export-driven strategies.

Kristi is a highly skilled operations and account manager known for her meticulous attention to detail and exceptional organizational abilities. With six years of experience managing a wide range of projects, from small-scale business initiatives to national marketing and communication campaigns, Kristi ensures every task is executed flawlessly, on time, and on budget.

 

Passionate about turning project visions into reality, Kristi excels at delivering results that align with client expectations. Her collaborative approach and dedication to her clients’ success make her an invaluable asset to any team, consistently improving the quality and effectiveness of every project she supports.

WHY CHOOSE KRISTI?

 

• Expert in managing integrated marketing and communication campaigns.

• Skilled in project execution, ensuring timely and budget-conscious delivery.

• Dedicated to achieving client-focused results through collaboration and precision.

Keyana has a strong background in both the private and public sectors, with expertise in wealth management, event planning, and economic development. As the former Director of Workforce Development at the Southeast Regional Service Commission, she led the development of strategic work plans and managed impactful programs. Recognized for her exceptional organizational skills and ability to foster strong relationships, Keyana excels in project management, communications (English & French), and problem-solving. Her deep commitment to her community and collaborative mindset enable her to consistently exceed expectations.

WHY CHOOSE KEYANA?

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• Extensive experience in strategic economic development planning.

• Former Director of Workforce Development at the Southeast Regional Service Commission.

• Expert in stakeholder engagement and relationship-building.

Patricia is a results-driven strategist with over 20 years of experience in organizational design, industry communications, finance, and operations. She has spent her career connecting business owners, innovators, and researchers with industry and government, turning ideas into action through effective stakeholder engagement.

Passionate about giving back, Patricia serves on the Kidney Foundation of Canada’s Atlantic Board Executive Committee, the United Way Forever Fund Board of Directors, Research Canada’s Membership Development & Programs Committee, and the Fredericton Chamber of Commerce Physician Recruitment Committee.

WHY CHOOSE PATRICIA?

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• Expert in organizational design and governance.

• Strong background in industry. communications, finance, and operations.

• Skilled in project management and stakeholder engagement.

Dan is a policy and business development specialist with nine years of experience in the energy sector in Atlantic Canada. He has worked as a Director of Business Development, Policy Analyst, and Environmental Officer, supporting startups, early-stage companies, and government departments. His expertise lies in market analysis, research-driven insights, and tailored solutions that help organizations navigate challenges and seize new opportunities.

Recognized for his strategic mindset and problem-solving abilities, Dan brings a unique perspective that strengthens the team’s ability to develop effective, customized strategies for clients.

WHY CHOOSE DAN?

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• Expert in international market analysis and business development.

• Former Director of Business Development in the energy sector.

• Skilled in intellectual property (IP) searches, including trademarks.

Ariane has extensive experience in communications, event management, and administrative support. Combining a scientific background with a passion for event planning and marketing, she worked as a Production Manager at Fusion Productions, where she coordinated major cultural events in New Brunswick. She managed contracts, social media, and digital content using tools like Facebook, Instagram, TikTok, Canva, and Meta Business.

Recognized for her professionalism, adaptability, and strong relationship-building skills, Ariane excels at engaging stakeholders and ensuring the success of every project she undertakes.

WHY CHOOSE ARIANE?

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• Experience in event management and digital communications.

• Former Production Manager at Fusion Productions.

• Proficient in social media and digital content in both French and English.